Business Skills

What Is Analysis?

What Is Analysis? Jonathan Poland

Analysis is the process of breaking something down into its component parts in order to better understand it. This is a fundamental mode of thinking, writing, and communication that is used in many different contexts, from everyday life to complex subjects, topics, and problems.

For example, if you are trying to understand a complex problem, you might use analysis to break it down into smaller, more manageable pieces. This might involve identifying the key elements of the problem, examining their relationships to each other, and looking for patterns or trends that can help you understand the problem better.

Similarly, if you are trying to understand a written text or a piece of art, you might use analysis to break it down into its component parts in order to understand its meaning and significance. This might involve looking at the language, imagery, or structure of the text or art, and examining how these elements work together to convey a particular message or idea.

Overall, analysis is a valuable tool for understanding a wide range of subjects, topics, and problems. By breaking things down into their component parts, you can gain a deeper understanding of their meaning and significance.

Thinking
Analysis is the process of identifying concepts that capture the characteristics of something and using these concepts to develop meaning. A consumer buying socks considers factors such as color, style, material, size, brand reputation and price. These concepts are used to break down each available product to quickly understand if it matches the consumer’s needs.

Writing
Analysis in writing is the process of composing an opinion or objective assessment by breaking things into their elements. A film reviewer develops an opinion about a film based on elements such as characters, performance, plot, conflict, resolution, structure, theme, scenes, dialog and production value.

Critical Analysis
Critical analysis is the practice of evaluating something. A student evaluates the urban design of a neighborhood by evaluating factors such as environment, community, safety, efficiency and cost-effectiveness.

Comparative Analysis
Comparative analysis is the process of comparing and contrasting things using their common elements. A student compares the urban design of a city with very high quality of life with a city that has very low quality of life despite similar income levels.

Data Analysis
Data analysis is the systematic evaluation of data. A telecom company performs a data analysis to find and correct data quality issues that caused customers to be overcharged for services.

Statistical Analysis
Statistical analysis is the practice of collecting, processing, organizing, interpreting and presenting numerical data. A researcher integrates several data sets to investigate if there is any correlation between cancer rates and living or working in close proximity to farms that use a particular agricultural chemical.

Financial Analysis
Any analysis involving money or investments. A building company performs a return on investment analysis for a proposed resort condominium project.

Business Analysis
Business analysis is the broad practice of developing knowledge in an organizational setting. A business analyst develops requirements, measures things, solves problems in order to achieve organizational objectives.

Process Analysis
Business process analysis is the process of modeling, measuring and improving processes. A hotel manager documents and measures the steps that are followed to fulfill customer requests to determine if there is an opportunity to improve productivity and customer satisfaction.

Capability Analysis
Evaluating the capabilities of an organization or team and planning to add or improve capabilities. An IT department performs a risk management capability analysis to identify what risks are being managed and what risks are effectively unmanaged.

Gap Analysis
A gap analysis is a comparison of where you are and where you want to be. A construction site manager identifies hazards in the workplace to identify gaps in a firm’s safety policies and practices. This can be viewed as a gap between current safety risks and the firm’s stated policy of minimizing safety risk.

Requirements Analysis
Requirements analysis is the process of identifying needs and developing specifications for change. A business analyst collects requirements for a system from five business units. These have little cohesion or value as a set so the analyst works to refine, prioritize and resolve until the requirements have some semblance of value.

Forecasting
Developing estimates of the future. A clothing manufacturer develops seasonal forecasts of demand by product category in order to plan production, distribution and marketing.

Strategic Analysis
Evaluating plans to achieve goals in an environment of constraint and competition. A technology company performs an analysis of its strategic options after a larger competitor launches a new product that threats to take a great deal of its market share.

SWOT Analysis
A popular type of analysis that involves listing your strengths, weaknesses, opportunities and threats. This is applied to a competitive situation such as a career or business. A small business lists its strengths, weaknesses, opportunities and threats as part of its annual strategic planning efforts.

Risk Analysis
The process of identifying risks and evaluating impact, probability and treatment options. A resort hotel develops a list of risks to their business and creates a risk management plan that reduces risk exposure by $350,000.

Problem Analysis
Investigating problems and modeling potential solutions. A food manufacturer investigates quality control issues that cause products to have variable composition that differs from the claims made on the product label.

Decision Modeling
Developing a framework for making a decision including elements such as process and parameters. A bank develops a mandatory decision process for large commercial credit deals that requires analysis of risk and payback to meet certain thresholds.

Root Cause Analysis
Determining the root cause of problems. A company uses root cause analysis techniques such as 5 whys to uncover the deep organizational issues that caused executive compensation to be underreported for more than a decade.

Design Analysis
Design analysis is the process of questioning, challenging and reinventing design. A designer engages with actual users of a product in the field to determine elements of the customer experience that are failing.

Feasibility Analysis
A feasibility analysis is the process of determining if something is possible and realistic. An urban planner performs an analysis to determine if a proposal for a living street is legally, politically and technically feasible.

Beautiful Words

Beautiful Words Jonathan Poland

Beautiful words are words that have a mysterious, wondrous, or charming quality. They can also have a dark or conflicted meaning. Beautiful words are often unusual and not commonly used, which helps to avoid cliches. In some cases, these words are considered important to a particular culture because they capture something essential about the human experience. Overall, beautiful words can help us to express and appreciate the beauty and complexity of life. By using these words, we can enrich our communication and deepen our understanding of the world around us.

Here are 75+ Beautiful Words:

Mellifluous – musical; pleasant sound
Unaffected – authentic and not easy to influence
Evanescent – quickly fading
Saudade – longing, melancholy or nostalgia (Portuguese)
Demure – reserved or shy
Melancholy – gentle sadness that feels deep
Meteoric – resembling a meteor in intensity
Diaphanous – light and delicate
Cacophony – a discordant mixture of sounds
Yugen – mysterious wonder (Japanese)
Ethereal – too perfect for this world
Pyrrhic – a false victory that comes at a great cost
Lyrical – an imaginative expression
Halcyon – a period of time that is idyllic and peaceful
Memoria – memory (Latin)
Nefelibata – daydreamer (Portuguese)
Komorebi – sunlight filtering through trees (Japanese)
Sonrisa – smile (Spanish)
Deft – skilled
Sprezzatura – effortless elegance (Italian)
Meliora – better things (Latin)
Atonement -reparation for a wrong
Labyrinthine – irregular, intricate and confusing
Woolgather – engages in daydreaming
Singular – one of a kind
Resonant – deep, clear and prolonged
Ikigai – life purpose (Japanese)
Eloquence – simple sophistication
Mercy – compassion and forgiveness where you have power over
someone
Ineffable – that which can’t be expressed with words
Figurati – imagine; don’t worry (Italian)
Exquisite – beautiful and delicate
Dauntless – fearless determination
Aquiver – trembling
Sumptuous – luxurious
Nostalgia – a longing for the past
Muse – a person who inspires art
Redemption – the transition from bad to good
Eonia – eternity (Greek)
Humanity – human beings and their works
Caprice – a sudden change in mood
Raconteur – a skillful storyteller
Bliss – perfect happiness
Angst – fear that life is meaningless
Refined – cultured and self-composed
Petrichor – a pleasant smell caused by rain on a dry surface
Elation – great happiness
Astral – resembling the stars
Charisma – compelling charm
Grace – beautiful goodwill
Hiraeth – longing for home (Welsh)
Invicta – undefeated or unconquered (Latin)
Sublime – greatness worthy of awe
Crimson – a deep vivid red
Carpe Diem – seize the day (Latin)
Wanderlust – a desire to travel
Lacuna – unfilled space
Elixir – magical potion
Vellichor – the strange melancholy of used bookstores
Striking – attracting attention
Aloha – love and fellowship (Hawaiian)
Resfeber – mixed feelings of fear and excitement (Swedish)
Natsukashii – nostalgia for the past (Japanese)
Ephemeral – lasting a short time
Beguile – to charm
Plethora – large amount
Surreptitious – secret or stealthy
Catharsis – a sudden release from negativity
Solitude – alone
Ebullience – cheerful and energetic
Dulcet – sweet sound
Axiom – a true statement
Wistfulness – gentle sadness
Adamo – fall in love (Latin)
Sonder – special (German)
Goya – suspension of disbelief (Urdu)
Quintessential – perfect example of something
Mahalo – thank you (Hawaiian)
Sonorous – an impossibly deep sound
Nemesis – bitter rival
Charming – delightful personality
Silhouette – outline of a figure
Aurora – northern or southern lights
Compassion – empathy for others
Chuchoter – whisper (French)
Unearthly – exceptional or mysterious
Pensive – deep reflective thought
Éclatant – sparkling (French)
Toska – melancholic angst (Russian)
Humanitas – civilization; kindness (Latin)

Human Behavior

Human Behavior Jonathan Poland

Behavior is a pattern of actions or reactions that varies depending on factors such as context and mood. It is influenced by an individual’s character and motivations, and can provide insight into their thoughts, feelings, and beliefs. Understanding one’s own behavior, as well as the behavior of others, is an important part of personal and social development, and can help individuals to improve and achieve their goals.

40+ Types of Behavior:

Altruism
Altruism is the motivation to do good for others, without expecting anything in return. This can apply to the well-being of people, animals, and the environment.

Attitudes
An attitude describes an individual’s state of mind with respect to a situation, person or thing. These are highly specific such as an employee’s attitude towards a particular task. It is common for the same individual to adopt a completely different attitude depending on the context.

Blame Shifting
Blame shifting is a failure of accountability whereby an individual or organization attempts to place blame on individuals who aren’t accountable for a failure.

Cognitive Biases
Cognitive biases are patterns of thought that lead to suboptimal outcomes such as poor decisions. Most are the result of mental shortcuts, logical errors, social factors and memory shortfalls.

Contentment
Contentment is an easy type of happiness that comes from simply appreciating life. This is a basic type of human experience and human condition that perhaps everyone has experienced and some people are able to sustain for long periods of time.

Cooperation
Cooperation is the process of working together for mutual benefit.

Cruel Wit
A cruel wit is a tendency to deal out clever criticisms and hostile humor. It may be correlated with material success as a cruel wit is somewhat common amongst executives and other positions of authority.

Denial
Denial is a statement that something is not true. This term is often used to imply neglect or suppression of the truth.

Doublespeak
Doublespeak is language that is intentionally misleading. It often takes the form of euphemisms, or pleasant terms for unpleasant things.

Gaslighting
Gaslighting is the sustained and strategic use of misinformation to attempt to cause someone to doubt their memory, perceptions or sanity. This is considered unethical, manipulative and abnormal. The term gaslighting is very commonly misused to apply to minor insults, criticism, sidelining and disagreements.

Ghosting
Ghosting is the practice of ignoring someone as a means of ending social or business connections with them. The following are illustrative examples.

Human Beings
A human being is any member of the mammalian species Homo sapiens — a relatively new species that has been around for about 315,000 years. Humans spent most of their history as nomadic hunter-gatherers.

Human Nature
Human nature are the common dispositions, characteristics and capabilities of people. These are foundations of human thought and behavior.

Human Spirit
The human spirit is the set of innate characteristics of human beings that are durable and universal features of humanity. The exact nature of the human spirit is a foundational question of philosophy that has many viewpoints and perspectives.

Humanity
Humanity are the collective characteristics of human beings. This term has fully positive connotations and is used to describe the charming and valuable aspects of humans and human civilization.

Inferiority Complex
An inferiority complex is the erroneous belief of an individual that they are unable to cope with real or imaginary deficiencies. Everyone has feelings of inferiority from time to time. An inferiority complex is a negative reaction to this that causes problems for an individual.

Learned Helplessness
Learned helplessness is the inaccurate belief that something is impossible based on experience.

Loaded Questions
A loaded question is a question that contains an accusation or unjustified assumption. Answering the question directly makes it appear that the target has accepted the accusation or assumption. As such, a loaded question is essentially a trap. The safe response to a loaded question is to challenge its assumptions. Asking loaded questions can be perceived as aggressive, arrogant or unethical.

Malicious Compliance
Malicious compliance occurs when an employee uses an organization’s own rules, processes and procedures against it by taking them too seriously or literally. It is often motivated by a grievance or resistance to change.

Mediocrity
Mediocrity is a lack of angst. This is associated with acceptance of the uninspiring as good enough.

Passive Aggressive Behavior
Passive aggressive behavior is the indirect expression of hostility. It is associated with actions and communication that are designed to derail a strategy, trigger emotions of a target or damage their reputation. Such actions may be taken in secret. Alternatively, they may occur in the open in such a way that they’re technically not breaking any rules.

Pathologizing
Pathologizing is the practice of labeling something or someone as psychologically abnormal or unhealthy. This word mostly has negative connotations and isn’t typically applied to legitimate scientific knowledge or medical practices. As such, pathologizing is heavily associated with the use of popular psychology by officials, administrators, academics, authors, public speakers and individuals.

Personal Life
A personal life are elements of the human experience that are freely chosen by an individual. This can be contrasted with an individual’s role in society such as a professional or student who is constrained by the expectations of their occupation.

Petty Authority
Petty authority is the use of authority by an individual to justify unreasonable, unfriendly, manipulative, cruel or arrogant behavior. In some cases, a small amount of authority is enough to trigger negative changes in an individual’s behavior. Organizations that bestow authority such as governments and companies are generally viewed as responsible for ensuring that it isn’t abused.

Polite Fiction
A polite fiction is the ability of groups to substitute fiction for reality when it is conductive to group harmony.

Procrastination
Procrastination is the act of delaying something that needs to be done. The term implies an unsatisfactory state whereby effort is avoided causing stress and/or poor outcomes.

Reactance
Reactance is a motivation that occurs in response to an attempt to limit freedom such as freedom of choice, expression or privacy. People tend to be highly motivated to preserve their freedom and may react negatively to commands, rules or actions that are perceived as a threat to certain individual freedoms. Reactance has implications for leadership, management, sales, marketing and other domains that depend on social influence.

Risk Taking
Risk taking is an undertaking which has a probability of a loss. In most cases, this also involves some probability of a gain.

Safety In Numbers
Safety in numbers is the rule of thumb that relatively large social groups provide safety to their members.

Saving Face
Saving face is preserving one’s social status after a failure, mistake or disagreement. A person may attempt to save their own face and people in a group may help them. Alternatively, members of a group may attempt to embarrass or humiliate someone who has made a mistake, causing them to lose face.

Sense Of Entitlement
A sense of entitlement is the belief that you have a right to things you need or want. This isn’t necessarily bad but is often portrayed in a negative light.

Setting Up To Fail
Setting up to fail is a malicious political strategy that gives a team or individual a mission, project or task that is deliberately designed to fail. In most cases, the doomed assignment is an order of magnitude too much work relative to the resources or capabilities available.

Sidelining
Sidelining is a political tactic that involves ignoring, distracting or removing the opposition so that they no longer play an active role in a program, project, initiative, team or function.

Social Acceptance
Social acceptance is the process of being included and respected by other people. The desire for social acceptance is a strong motivation that helps to explain a broad range of human behavior. Social acceptance includes any positive social interaction and inclusion in communities, cultures, organizations, teams, work, events and conversation.

Social Behavior
Social behavior is the way that people interact with one another.

Social Comparison
Social comparison is the process of evaluating oneself using comparisons to others. This is a common and innate process that spans cultures.

Social Interaction
Social interaction is any communication that occurs between people. This includes everything from greeting a neighbor with a gesture to intensive communication such as negotiation, debate and public speaking.

Social Loafing
Social loafing is the tendency for people to contribute less effort to a group activity than an individual activity. This was identified by French agricultural engineer Max Ringelmann in 1913 with measurements such as how hard individuals pull in a tug of war alone and in a team.

Socializing
Socializing is the process of interacting with people. This is a basic but surprisingly complex and difficult process that benefits from experience, knowledge and effort.

Sour Grapes
Sour grapes is a tendency to assume that something a person can’t obtain or achieve must have little value. It is a type of cognitive bias that is often explained by a sense of cognitive dissonance that occurs when a person desires something they can’t obtain. By assuming that unobtainable things must have little value, this stress is reduced. The term sour grapes originates with a fable about a fox who sees grapes he can’t reach so he assumes they must be sour.

Superficial Behavior
Superficial is the prioritization of appearances over realities. This word always has negative connotations.

Sycophancy
Sycophancy is insincere behavior designed to win favor with someone who has social status or authority.

Taking The High Road
Taking the high road is the principle that you maintain your personality and standards of behavior in response to difficult situations such as an encounter with political tricks, unethical behavior, insults and indignities. The principle addresses the common urge to shift into negative behavior when encountered with difficult people or situations. Changing your personality or standards in response to such challenges can make you look like the bad guy and leave you with a sense of regret.

Tit For Tat
Tit for tat is a common strategy of diplomacy and business that responds to each attack from an opponent with a roughly equivalent counterattack. The logic behind tit for tat is that it demonstrates a commitment to defend yourself. An important element of the strategy is preventing counterattacks from being viewed as an escalation. Otherwise, a downward spiral of escalation may break out.

Victim Mentality
A victim mentality is a pattern of unreasonable beliefs or assertions that one is a victim of others. This shouldn’t be confused with actual victimhood whereby an individual has actually suffered a significant injustice in a particular situation.

Business Verbs

Business Verbs Jonathan Poland

Business verbs are action words that are commonly used in business communication to describe goals, plans, and achievements. These verbs are used in pitches for new businesses, job descriptions, resumes, and interviews, and can help to make business communication more meaningful and engaging. Using specific and action-oriented verbs in business communication can help to convey a sense of direction and purpose, and can make your message more memorable and compelling. By choosing the right verbs, you can effectively communicate your goals and plans, and inspire others to take action.

250+ business verbs include:

Accelerate Accomplish
Accumulate Achieve
Acquire Administer
Advance Advise
Advocate Aim
Align Amplify
Analyze Appoint
Appraise Arrange
Assemble Assess
Assign Attain
Audit Authorize
Balance Begin
Benchmark Boost
Bridge Broaden
Budget Build
Calculate Chair
Challenge Change
Clarify Classify
Clear Close
Coach Collaborate
Collect Communicate
Compare Compile
Complete Compose
Compute Conceive
Conduct Connect
Consolidate Construct
Contract Control
Convert Convince
Coordinate Create
Critique Cultivate
Customize Decide
Delegate Deliver
Demonstrate Deploy
Describe Design
Detect Determine
Develop Devise
Diagnose Direct
Discover Dispatch
Diversify Document
Draft Draw Up
Earn Edit
Eliminate Empower
Encourage End
Enforce Engineer
Enhance Enlarge
Enrich Establish
Estimate Evaluate
Evolve Examine
Execute Expand
Expedite Explain
Explore Extract
Facilitate Find
Fix Forecast
Forge Form
Formulate Frame
Gather Generate
Govern Grow
Guide Handle
Identify Ignite
Illustrate Impact
Implement Improve
Influence Inform
Initiate Innovate
Inspect Inspire
Instruct Integrate
Interpret Interview
Introduce Invent
Invest Investigate
Issue Iterate
Launch Lead
Learn Link
List Maintain
Make Manage
Market Maximize
Measure Mediate
Minimize Model
Modify Monitor
Motivate Move
Network Observe
Obtain Operate
Organize Originate
Outline Outpace
Outperform Overhaul
Oversee Partner
Persuade Pioneer
Pitch Plan
Position Prepare
Prevent Proceed
Process Produce
Program Promote
Propose Prototype
Publish Purchase
Push Qualify
Quantify Raise
Reach Realign
Recommend Reconcile
Record Recruit
Redevelop Reduce
Reevaluate Refine
Refuse Reimagine
Reinvent Remodel
Remove Reorganize
Repair Replace
Report Represent
Research Resolve
Restore Retrieve
Revamp Review
Revise Revolutionize
Run Scale
Schedule Screen
Search Select
Separate Set
Set Up Showcase
Simplify Solicit
Solve Specify
Standardize Start
Strategize Streamline
Structure Study
Summarize Supervise
Support Surpass
Survey Systematize
Target Track
Train Transfer
Transform Transition
Unify Upgrade
Validate Verify
Win

Business Decisions

Business Decisions Jonathan Poland

A business decision is a commitment made by a company, team, or individual employee to a specific course of action. Business decisions are also important for adapting to changing market conditions and customer needs. As the business landscape evolves, companies need to be able to make timely and effective decisions in order to stay competitive and relevant. This might involve things like responding to new competitors, adopting new technologies, or changing the focus of the business in response to shifts in customer demand. By making well-informed and strategic decisions, businesses can position themselves for success and growth.

Some common types of business decisions include:

Strategic

A strategic decision is a plan that influences the future of a business. For example, a restaurant that makes a decision to expand its seating by investing in an outdoor patio.

Tactical

A tactical decision is a timely response to business conditions. For example, a decision to cut prices in response to price competition.

Operational

Decisions that relate to your core revenue generating business processes. These are often closely measured, optimized and validated with testing. For example, a restaurant chain that decides to experiment with reorganizing its kitchen to try to decrease order turnaround time.

Programmed Decisions

Programmed decisions are repeated decisions that are handled by processes, policies, procedures and automation. For example, a bank that sets bright line rules for what types of houses they will mortgage.

Policy Decisions

A policy decision is a decision to change a programmed decision. For example, a bank that establishes a new process for reviewing non-standard houses that expands coverage to unique properties.

Ungoverned Decisions

Decisions that are made automatically by artificial intelligence without human oversight. For example, an artificial intelligence that rejects some houses in a mortgage application because its models don’t understand them or view them as a risk.

Management By Exception

Management by exception is the practice of automating most decisions but providing management attention to exceptional circumstances. For example, a hotel that empowers all front desk staff to move a guest who is unhappy with their room upon check-in but requires a manager’s approval to refund the room.

Multidisciplinary Decisions

Decisions that require different types of professional opinion. For example, the interior design of a hotel that involves architects, interior designers, construction managers, hotel operations managers and brand managers that each look at the design from different perspectives.

Customer Advocacy

It is common for an organization to employ customer advocates who engage with customers including responding to reviews and comments in social media. Customer advocates are then given broad access to design, quality and policy meetings where they represent the interests of the customer as opposed to the firm.

Team Decisions

Decisions that are relevant to the culture of an organization or team. For example, hiring decisions can influence the dynamics of a team.

Reputational Decisions

Decisions that may build a reputation or destroy it. This includes how you treat people and the environment. It also includes decisions in areas such as product quality, service quality and terms & conditions. For example, a telecom company that cuts customer service staff in order to increase wait times for customers who want to cancel their service.

Business Development Skills

Business Development Skills Jonathan Poland

Business development is a term that is often used to refer to sales jobs. However, it can also refer to the process of growing a business by expanding or launching new products and services. These roles typically involve a high level of social interaction and competition, and require strong communication skills and character traits such as resilience and personal presence. In addition, skills related to sales technology, processes, and practices are also important in business development.

70+ examples of business development skills:

  • Account Development
  • Account Management
  • Accountability
  • Ambitious
  • Analytical
  • Attention to Detail
  • Bias for Action
  • Building Rapport
  • Business Acumen
  • Business Analysis
  • Business Plans
  • Clear & Concise
  • Cold Calling
  • Collaboration
  • Competitive Spirit
  • Customer Analysis
  • Customer Engagement
  • Customer Relationship Management (CRM)
  • Customer Relationships
  • Decision Making
  • Desire to Learn & Grow
  • Desire to Win
  • Determination
  • Developing Sales Materials and Presentations
  • Empathy Energetic
  • Ethical Standards
  • Financial Tracking
  • Flexibility
  • Forecasting
  • Formatting & Editing
  • Good Humor
  • Grit
  • Growing Accounts
  • Handling Rejection
  • Integrity
  • Language
  • Lead Follow-up
  • Market Analysis
  • Market Intelligence
  • Meeting Revenue Targets
  • Navigating Complex Organizations
  • Negotiation
  • Objection Handling
  • Personal Presence
  • Persuasion
  • Positive Attitude
  • Presentations
  • Problem Solving
  • Product & Industry Knowledge
  • Product Demonstrations
  • Professionalism
  • Proofreading
  • Proposal Writing
  • Prospecting
  • Public Speaking
  • Qualifying Prospects
  • Quick Thinking
  • Record-keeping
  • Request for Proposal (RFP)
  • Resilient
  • Resourceful
  • Sales Cycle
  • Sales Force Automation (SFA)
  • Sales Pipeline
  • Sales Processes
  • Self-Directed
  • Self-Motivated
  • Selling
  • Solution Development
  • Structured Thinking
  • Teamwork
  • Tenacity
  • Territory Development
  • Time Management
  • Verbal Communication
  • Visual Communication
  • Willingness to Learn
Learn More
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