Sticky Prices

Sticky Prices

Sticky Prices Jonathan Poland

Sticky prices are a common phenomenon in many markets, and they can have a significant impact on the overall economy. These prices are often resistant to changes in supply and demand, and they can persist for long periods of time even in the face of economic forces that would normally push prices in the opposite direction.

One possible reason for sticky prices is the existence of contracts or agreements that lock in prices for a certain period of time. For example, companies in a particular industry may agree to maintain their prices within a certain range in order to avoid competition on price. This can lead to prices that are “sticky” because they remain unchanged even in the face of changes in supply or demand.

Another factor that can contribute to sticky prices is the existence of psychological barriers that prevent prices from changing. For example, consumers may be resistant to paying higher prices for a particular product or service, and this can make it difficult for companies to increase their prices even when it is justified by changes in the market.

Sticky prices can be a source of market inefficiency and can lead to suboptimal allocation of resources. However, they can also provide stability and predictability in the economy, which can be beneficial for businesses and consumers.

Here are some examples of sticky prices:

  • The prices of certain products, such as gasoline or food items, may remain relatively stable despite fluctuations in supply and demand. This is often because consumers have a strong preference for these products and are willing to pay a certain price, regardless of the market conditions.
  • The salaries of certain workers, such as teachers or government employees, may remain unchanged for long periods of time even if the demand for their skills increases. This can be due to the existence of collective bargaining agreements or other factors that prevent wages from changing.
  • The prices of certain assets, such as real estate or stocks, may remain relatively stable even in the face of economic shocks. This can be because investors are hesitant to sell these assets at a lower price, and they are willing to hold onto them even if it means accepting lower returns.
Learn More
What are Field Services? Jonathan Poland

What are Field Services?

Field service involves managing and deploying resources and assets at customer, public, and third-party locations, as well as providing services…

Brand Loyalty Jonathan Poland

Brand Loyalty

Brand loyalty refers to the degree to which a consumer consistently prefers one brand over others in a particular product…

Tribes Jonathan Poland

Tribes

Tribes are groups of people who self-organize around common interests, values, communities, professions, needs, or aspirations. The concept of tribes…

Negotiation Jonathan Poland

Negotiation

Negotiation is a dialogue between two or more parties with the goal of reaching an agreement. It is a fundamental…

Bliss Point Jonathan Poland

Bliss Point

The concept of a “bliss point” refers to the amount of consumption of a particular good or service that maximizes…

What is Baseline? Jonathan Poland

What is Baseline?

A baseline is a reference point or starting point that represents the status or condition of something at a specific…

Bias for Action Jonathan Poland

Bias for Action

Bias for action is a mindset or approach that emphasizes the importance of taking action quickly, without extensive thought or…

Product Category Jonathan Poland

Product Category

A product category is a classification of similar or related products or services. These categories are often created by a…

Project Failure Jonathan Poland

Project Failure

A project is considered a failure when it does not meet the expectations of sponsors and other key stakeholders. This…

Content Database

Search over 1,000 posts on topics across
business, finance, and capital markets.

Pricing Techniques Jonathan Poland

Pricing Techniques

Pricing involves carefully considering various factors in order to determine a price that will maximize a company’s profits over the…

Coding Skills Jonathan Poland

Coding Skills

Coding skills are a combination of talents, knowledge, and experience that enable an individual to create valuable software. This can…

Time To Value Jonathan Poland

Time To Value

Overview Time to Value (TTV) is a business concept that refers to the period it takes for a customer to…

The Lobbying Process 150 150 Jonathan Poland

The Lobbying Process

Lobbying the government involves a series of steps to effectively communicate your message, build relationships with decision-makers, and influence public…

Chief Executive Officer Jonathan Poland

Chief Executive Officer

The Chief Executive Officer (CEO) is the top administrator of an organization, responsible for its overall performance. The CEO typically…

Unknown Risk Jonathan Poland

Unknown Risk

An unknown risk is a potential loss that is not recognized or identified. In the context of risk management, unknown…

Marketing Channel Jonathan Poland

Marketing Channel

The total combined industries of consumer goods and services.

Negotiation Jonathan Poland

Negotiation

Negotiation is a dialogue between two or more parties with the goal of reaching an agreement. It is a fundamental…

Conflicts of Interest Jonathan Poland

Conflicts of Interest

A conflict of interest exists when an individual or organization has incentives that contradict their responsibilities. This can occur when…