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Cause and Effect

Cause and effect is a concept that refers to the relationship between…

Process Automation

Introduction: Process automation refers to the use of information systems to automate…

Data Analysis

Data analysis is the process of collecting, organizing, and examining data in…

Strategic Drivers

Strategic drivers are factors that influence the success of an organization’s strategy…

Design Innovation

Design innovation refers to the development of designs that represent a significant…

Innovation Process

Innovation refers to the process of making significant improvements by taking bold…

Incident Management

Incident management is a process that involves the organization and coordination of…

Talent Management

Talent management is the process of identifying, developing, and retaining highly skilled…

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Examples of Products Jonathan Poland

Examples of Products

A product is something that has value and can be sold on a market. In order for a product to…

Advertising Jonathan Poland

Advertising

Advertising is a form of marketing that involves the use of paid media to promote a product, service, or idea…

What is Fandom? Jonathan Poland

What is Fandom?

Fandom refers to the subculture that develops around particular popular culture series or formats, such as films, television shows, characters,…

Razor and Blades Jonathan Poland

Razor and Blades

The razor and blades model, also known as the bait and hook model, is a business strategy that involves selling…

Taxation Risk Jonathan Poland

Taxation Risk

Taxation risks refer to the potential for a business to face financial or reputational harm due to issues related to…

Internet of Things Jonathan Poland

Internet of Things

The Internet of things describes physical objects with sensors, processing ability, software, and other technologies that connect and exchange data with other devices and systems over the Internet or communication networks.

Chief Executive Officer Jonathan Poland

Chief Executive Officer

The Chief Executive Officer (CEO) is the top administrator of an organization, responsible for its overall performance. The CEO typically…

Customer Relationships Jonathan Poland

Customer Relationships

Customer relationships refer to the interactions between a business and its potential, current, and former customers. These interactions can take…

Psychographics Jonathan Poland

Psychographics

Psychographics is the study of personality, values, attitudes, interests, and lifestyles. It is a research method used to identify and…

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Advanced Economy Jonathan Poland

Advanced Economy

An advanced economy is a highly developed economic system that provides a high level of economic well-being and quality of…

Microtransactions Jonathan Poland

Microtransactions

Microtransactions is a large scale industry that is becoming a dominant business for certain types of companies. They are small…

Adoption Lifecycle Jonathan Poland

Adoption Lifecycle

The adoption lifecycle refers to the process by which customers adopt and become familiar with a new product or technology.…

Sales Activities Jonathan Poland

Sales Activities

A sales activity is any action or task that a salesperson undertakes in order to achieve revenue. This can include…

Brand Risk Jonathan Poland

Brand Risk

Brand risk refers to the potential for a brand to lose value or for a new brand to fail in…

Rental Lease 101 Jonathan Poland

Rental Lease 101

In general, a rental lease is a contract between a landlord and a tenant that outlines the terms and conditions…

Brand Legacy Jonathan Poland

Brand Legacy

Brand legacy refers to the strong association that a brand has with a particular product or service. A brand with…

Exchange Rate Risk Jonathan Poland

Exchange Rate Risk

Exchange rate risk, also known as currency risk, is the risk that changes in exchange rates will negatively impact the…

Fair Competition Jonathan Poland

Fair Competition

Fair competition refers to competition between businesses that is open and equitable, allowing all participants to compete on an equal…

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