Augmented Product
An augmented product is a product that includes intangible benefits beyond the physical product itself. These intangible benefits may include…
The infrastructure software industry is a sector that designs, develops, and sells software products that provide the underlying infrastructure for computer systems and networks. The industry is critical to the development of technology and the digital economy, with many players involved in the supply chain, including software developers, distributors, and retailers. The industry is highly specialized, with companies producing software products such as operating systems, database management systems, and network infrastructure software. The industry is characterized by rapid technological innovation, with new software products and features being developed and released frequently. The industry is also heavily regulated, with government agencies monitoring data privacy, cybersecurity, and intellectual property rights. The industry has experienced significant changes in recent years due to the rise of cloud computing, mobile devices, and the Internet of Things (IoT), which have led to increased demand for specialized infrastructure software. The industry has adapted to these changes by focusing on innovation, developing new software products and services, and expanding into new markets such as healthcare, finance, and government.